For Bookkeepers Who Are Tired of Wondering Where the Next Client Is Coming From

How to Make Networking Work for You

The exact strategy I used to grow my bookkeeping business from one client to a thriving, referral-fuelled practice — without feeling pushy, salesy, or fake.

A short, practical mini course + workbook. Start today.

The Problem

Most bookkeepers I speak with are dealing with one of three things.

By far, the number one thing bookkeepers tell me they struggle with is finding new clients.

If any of those sound familiar, this session is for you.

Maybe that's you right now. You do great work. But when it comes to getting in front of the right people, it feels awkward, slow, or like something other people are just naturally good at.

Here's what I want you to know: I was once like you too. Introverted. Nervous. Unsure if I could ever be "a networking person." But networking became the single biggest driver of growth in my bookkeeping business. Right from the very first meeting I ever went to, where I left with a second client, all the way through to the year I sold that business.

Inside the mini course

Six shifts that make networking finally click

The strategy that worked for me

The one networking approach that consistently brought in clients, referrals, and relationships — year after year.

Confidence, even if you're introverted

Practical steps that build your confidence over time — no forced extroversion required.

A one-minute promo people remember

Clear, memorable, and no danger of sending your networking group to sleep (yes, I've made that mistake).

A professional network that refers you

Accountants, bookkeepers, software partners, associations — turned into a steady source of referrals.

Your personal network, activated

So friends and family know exactly what you do — and who to send your way.

A simple mindset shift for sales

So following up on a lead never feels pushy or uncomfortable again.

Stephanie Crawford

Award-winning Business Coach
ICNZB Master Bookkeeper®
Ignition's Top 50 Women in Accounting

Your coach

Hi, I'm Stephanie Crawford

Bookkeeper turned business coach

I started my bookkeeping business from my dining room table in 2007 - one computer, one client, and a clear desire to build something real.

Over the next eight years, I grew it into a profitable business with systems, a team, and real value. Then I sold it.

Since 2014 I've coached hundreds of bookkeepers across New Zealand, Australia, Canada, and the US, to do the same - build businesses that are profitable, sustainable, and don't require them to be all things to everyone, everywhere, at once.

I've been where you are. The long hours, the pricing conversations that felt awkward, the clients who took more than they gave, and the realisation that being good at bookkeeping and being good at running a bookkeeping business are two entirely different things.

I know what the problems feel like from the inside. And I know what actually makes a difference.

If you're ready for your next step, I'd love to help, and this Bookkeeper Breakthrough Session is the perfect place to start.

what clients say

Real bookkeepers. Real results

What's inside

A focused video training, start to finish

01

Why networking was my #1 growth strategy

How it built my bookkeeping business from the very first meeting.

02

How structured groups like BNI actually work

And how to get the most out of one, even as a first-timer.

03

The fundamentals that make it pay off

Showing up, contributing, and building relationships that convert.

04

Building your professional network

Accountants, bookkeepers, software partners, and associations.

05

Activating your personal network

The referral channel that costs you nothing — if people know what you do.

06

A quick reframe on sales

So following up never feels awkward, pushy, or salesy again.

Questions

Before you start

Do I need to be an extrovert for this to work?

Not at all. I was nervous standing up in front of people too. This course is built for bookkeepers who don't naturally love the spotlight — with practical steps that build your confidence over time.

How long is the course?

It's a 20-minute mini course — designed to be watched in one sitting, with a workbook to help you take action straight away.

I've tried networking before and it didn't work. Will this be different?

Most of the time, "not working" comes down to a few fixable habits — not showing up consistently, not following up, or not knowing how to talk about your business clearly. This course walks you through exactly what to change.

What if I'm just starting my bookkeeping business?

Even better — this is exactly the strategy I used from day one, before I even had business cards.

pricing

Get instant access to the training!

One time payment of

$97 + GST

(NZD)

Not in NZ?

$97 no GST

(NZD)

Ready when you are

You don't need a big budget or a slick funnel. You need relationships and a simple way to build them.

Get instant access to the training and workbook, and start putting it into action today.

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